“Your customers will never know we exist. That’s exactly how we like it.”
White Label & OEM Furniture Manufacturer in Indonesia
Build your brand — we’ll handle the rest. Every piece is manufactured, packed, and tagged as if it came straight from your own factory, not ours.
NDA Willingness
We sign before we design. Confidentiality is step one, not a favor you have to ask for.
Unbranded Packaging
Cartons, foam, labels, and paperwork — nothing carries our name, ever.
Custom Tags & Labels
Hang tags, care labels, and barcodes built to your spec from the first unit.
Single Point of Contact
One dedicated person, from your first sample to your fiftieth reorder.
You Sell It. We Disappear.
Resellers don’t come to us looking for a factory to brag about — they come to build a brand without carrying the overhead of running one. Every item we produce is manufactured, packed, and tagged under your name from unit one. No Urban Maisons branding on the product, the box, or the paperwork. Your customers, your competitors, and your marketplace listings only ever see one name on it — yours.
OEM, ODM, or White Label — What You Actually Need
The terms get used interchangeably, but they mean slightly different things. We work across all three, often on the same order.
You Design, We Build
You bring finished specifications — dimensions, materials, technical drawings — and we manufacture exactly to that spec under your brand.
We Help Design It Too
You bring a reference photo, a rough sketch, or a concept — our design and production team develops it into a manufacturable piece with you.
Neutral, Brandable Product
The product and its packaging carry no Urban Maisons branding — hang tags, cartons, and documentation are set up for your labels from the start.
Who We Build This For
Furniture resellers and retailers building a private-label collection
E-commerce and DTC brands needing a manufacturing partner, not just a supplier
Distributors wanting exclusive SKUs their competitors can’t source
Hospitality groups wanting a fully private-labeled collection across multiple properties
Interior design firms and showrooms wanting branded, exclusive pieces
Import businesses ready to move from reselling to owning their own product line
How We Onboard a Reseller Partner
From your first order to your twentieth reorder, one person carries the relationship — you’re not re-explaining your brand to someone new every time.
Order Confirmation
Specification, pricing, and timeline confirmed in writing before anything moves — no ambiguity to sort out later.
Prototype Approval
A physical sample is produced and approved before mass production. Once your spec is locked in, future reorders can skip this step entirely.
Production
Your order is built against the approved spec, packed in your branded, unbranded-of-us packaging, and prepared with your documentation.
Repeat Orders
Reorders move faster — same spec, same contact, same quality standard, without restarting the relationship from scratch each time.
One Person, Start to Finish
A dedicated point of contact manages your account across every stage — order confirmation, prototype, production, and every reorder after. No new rep, no re-briefing, no lost context.
Engineered for Knockdown, Wherever Possible
Flat-pack construction isn’t a special request here — it’s the default we design toward.
Urban Maisons engineers as much of the range as possible toward knockdown (KD) construction from the start, not as an afterthought once a piece is already built solid. Where the product allows it, that’s how we build it.
- Lower freight cost per unit — more pieces per container, less air shipped
- Easier last-mile handling and warehouse storage on your end
- Simple, hardware-assisted assembly — no specialist labor required
- Reduced transit damage risk versus fully assembled shipping
What’s Included in Private Label Production
Unbranded Packaging
Cartons and packaging built for your brand, not ours — including custom box printing on request.
Custom Tags & Labels
Your logo and product naming applied to hang tags, care labels, and assembly instructions.
Knockdown Engineering
Products designed for flat-pack shipping by default wherever the construction allows it.
Material & Finish Customization
Timber species, upholstery, hardware, and finish adjusted to match your product line, not a fixed catalogue.
Product Development From Reference
A photo, a sketch, or a competitor’s piece described in words — our team turns it into a manufacturable design.
NDA-Backed Development
Confidentiality agreements signed before design work begins, so a design built for your brand isn’t offered to anyone else.
Why Resellers Manufacture With Urban Maisons
We’re not a trading company sourcing from multiple workshops — every private label order is built at our own factory in Jepara, on the same contract-grade construction standard behind hospitality projects like Swiss-Garden Beach Resort Kuantan and Hard Rock Hotel Desaru Coast. One factory, one quality system, and direct accountability from your first sketch to the container that ships it.
Our Teak Furniture — Giving Back to Nature
Responsible manufacturing should go hand in hand with responsible reforestation — this is where that commitment becomes measurable.
Our teak furniture is produced from natural timber, and we take the responsibility of giving back to the environment seriously. Through our partnership with Tree4Trees in Indonesia, we support tree planting and reforestation on an ongoing basis.
| 1 × 40-ft container | ~50 trees planted |
| 2 × 40-ft containers | ~100 trees planted |
| 10 × 40-ft containers | ~500 trees planted |
The goal isn’t just beautiful, durable teak furniture — it’s contributing to restoring forests and supporting communities in Indonesia. Furniture that brings nature to your space, while giving back to nature.
Tree planting figures are presented as our reforestation commitment and may vary according to the planting programme and project allocation.
For Resellers: Make It Part of Your Brand
This story doesn’t have to stay ours. We can supply a custom-branded tag for every item — carrying your logo, not ours — noting the trees planted behind that purchase, with a unique reference number per tree for your customers to verify. Want to go further? We can also put together co-branded campaign material — banners and real photography from planting drives — for you to run under your own name.
Frequently Asked Questions
Will any Urban Maisons branding appear on my products?
Do you sign NDAs before development starts?
What’s the difference between OEM and private label manufacturing?
Do you build furniture knockdown (flat-pack)?
Will I have the same contact for every reorder?
Do you have a sustainability or reforestation programme?
Is there a minimum order quantity?
Ready to Build Your Own Furniture Brand?
Send us a reference photo, sketch, or existing SKU list and we’ll put together a development plan — costing, timeline, and MOQ included.
Email sales@eumaisons.com